Mobile App Financial Projections Template Spreadsheet

Buy the mobile app financial projections template from ProjectionHub today! Our mobile app business web template has helped over 3,000 mobile app businesses with their financial projections. Get accurate projections with our mobile app business analysis template. View our mobile app business accounting template online.

How it works?

Our do-it-yourself spreadsheet was CPA-built and enables you to create professional financial forecasts based on your unique business assumptions.

Our CPA developed template enables you to create professional projections based on your unique assumptions.

Create investor- and lender-ready projections in hours, not days.

Built specifically for launching a mobile app — our ProjectionHub software has been used by over 3,000 mobile app businesses to develop custom financial projections. Based on this experience we decided to create a customized Excel template that makes creating investor-ready financial projections for mobile apps financial models incredibly simple.

How it works?

Watch a demo of the template

Save time & money - get organized with our template!

Get a Mobile App template now for $99


The template price: $



100% money-back guarantee if you are not satisfied.

Step 1: Purchase and download the template

After purchase, you will download an unlocked Excel file with a ready-to-usefinancial projection template for your business model

Get the template

Step 2: Enter your assumptions on the input tabs

Mobile App Sales Forecast Sheet

  • The sales model will help you predict revenue from three sources: subscriptions, in-app purchases, and advertising. The model will first help you predict active users and growth for five years, and then you can set revenue per month per user for each of the revenue categories. Revenue will automatically be calculated and updated on the financial statements. 

Mobile App Operating Expenses

  • You will be asked to input your monthly expenses in the operating expense model, which includes some suggested industry line items and starting amounts to help. This model will actually pass through the expenses and cash flows directly onto the financial statement tabs for you. You can enter your fixed monthly expenses or you can set variable expenses such as payment processing fees, refunds, and ongoing development costs. You can calculate startup expenses separately for the first three months in the model as well.

Mobile App Assets and Liabilities

  • The general assumptions sheet will guide you to enter your estimated balance sheet items such as fixed assets, loans, investments, inventory assumptions, and accounts receivable assumptions. With just some basic data, our model will calculate the cash flows for you as well as items like interest expense and depreciation. 

Mobile App Salaries and Owner Distributions

  • The salaries tab helps calculate monthly expenses related to salaried employees, contractors and owner compensation, including employer taxes and benefits.

Step 3: The model is automatically updated based on your assumptions

Mobile App Financial Synopsis

  • The At-A-Glace tab shows you a financial overview of all the relevant and helpful graphs, charts, ratios, and financial summaries- all you’ll need for an impressive pitch deck

Financial Statement Tabs

  • There are six Financial Statement tabs that include annual and monthly formats of the income statement, cash flow statement, and balance sheet. All the financial plan templates you should need.

Investor Dashboard Tab

  • The Investor Dashboard tab enables you or anyone you share access with to see the effect of changing several of the main variables of the sales forecast. This tab generates an income statement from your model and a special income statement that updates live as you edit any assumptions. 

Tables, charts, graphs and dashboards include:

Tables, charts, graphs and dashboards include:

  • Profit and loss at a glance table
  • Use of start-up funds graph
  • Key ratios table ​​
  • Cash generated from operating activities graph ​
  • Investor dashboard ​
  • 5 years of monthly and annual income statement, cash flow and balance sheet reports
  • Profit and loss at a glance table

  • Use of start-up funds graph

  • Key ratios table

  • ​Cash generated from operating activities graph

  • Investor dashboard

  • 5 years of monthly and annual income statement, cash flow and balance sheet reports

Step 4: If you need help, we're here

We can fill out or modify any of the templates we sell, and we’re always happy to answer questions.

When you call us, you can speak directly to the developers of the model, not a call center or customer service representative.

Contact us in the most convenient way for you. We're here to help you

If the model doesn’t work for you, we’re happy to provide a refund.

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The ProjectionHub Team

Grace Cisna, CPA

Before joining ProjectionHub, Grace served as an auditor for a public accounting firm in Indianapolis. There, she audited start-up tech companies, major regional hospitals, public manufacturers and everything in between.

As an auditor, she gained insinullght to the inner workings of all kinds of business models. Grace is a CPA, has a bachelor’s degrees in Accounting and French and a Master’s of Accountancy all from the University of Iowa, where she also taught introductory accounting classes to undergraduates.

Grace loves to use her accounting expertise to serve as an advisor to her clients, helping them understand what it takes to make a business succeed.

Adam Hoeksema — Co-founder ProjectionHub

Adam is the co-founder of ProjectionHub which is a SaaS web application that helps entrepreneurs create financial projections for their business.

Since 2012, over 40,000 entrepreneurs from around the world have used ProjectionHub to help create financial projections.

Adam also serves as the Executive Director of Bankable. Bankable is a Small Business Administration (SBA) lender that makes loans from $500 to $250,000 to Indiana small businesses that are unable to secure financing from a traditional bank.

Adam has managed the loan program since loan #1 in 2010. Since 2010, Bankable has closed over 1,200 loans totaling over $38,000,000. Adam is an entrepreneur at heart and loves working with entrepreneurs to launch and grow their business.

What others have to say about our templates

We are available to help you complete your projections


We'll answer your questions about how the template works


We'll help you customize your template, add a cafe, bookstore, or brewery to your coffee shop

Frequently Asked Questions

How do I start a mobile app business?

Before taking the time and money to develop a mobile app, you should confirm that there is customer demand for your particular mobile app.  The both The Lean Startup is an excellent guide to help you avoid costly mistakes in the process of starting a mobile app business.  From there, you will want to develop a Minimum Viable Product (MVP) to see if you can find product market fit.  Once you have measurable, provable, product market fit you will likely be able to raise additional investment to grow the business more rapidly. 

Where can I design a mobile app?

Usually developers use different apps to design mobile apps. Some of the commonly used apps are Adobe Experience Design, Sketch, and Buildfire.

How do free apps make money?

Some of the ways a free app can make money include in-app purchases, earning commissions by recommending a product or service, subscriptions, sponsorships and advertising. Depending on your target audience you should leverage different methods with different ratios. For example, if you have a very large user base, advertising may earn more money for you, smaller niche apps may do better with in-app purchases or subscriptions. 

How do I create a mobile app?

If you are not a mobile app developer, and if you do not have experience managing the development of custom software, then I would highly recommend that you work with a full service agency that can help you design and build your mobile app.  Simply search for a custom mobile app development agency. 

The cost of the template is estimated at $ 2000

If you hired a CPA to build this template from scratch it would take at least 20 hours of billable time to build a similar template. At an average hourly rate of $100 per hour it would cost you $2,000.

20 hours X $100 = $2,000 value

But we've already done all the work and you don't need to hire a CPA

Save time & money - get organized with our template!

Get a Mobile App template now for $99


The template price: $



100% money-back guarantee if you are not satisfied.