Liquor Store Financial Projection Template

Create detailed financial projections for investor pitches, loan applications, and more. This Excel template is fully editable and includes auto-generated 5-year financial statements, 20+ charts with key metrics, and a video guide.

How it works?

Template price: $


  • 5 Year Projected Financial Statements
  • CPA Developed & Completely Customizable
  • Video Guide Included
  • Free Support & Projections Review
  • Compatible with Google Sheets

This easy to use liquor store template was built by our own CPA projections expert with simplicity in mind

Create investor- and lender-ready projections in a matter of hours

Our CPA developed template enables you to create professional projections based on your unique assumptions.

Create investor- and lender-ready projections in hours, not days.

Built specifically for liquor stores- We've helped more than 50,000 businesses including over 2,500 retail businesses create their 5 year financial projections. This template is geared specifically for liquor stores that are trying to start or expand.

How it works?

Watch a demo of the template

Save time & money - get organized with our template!

Get the Liquor Store template now for $99

The template price: $



100% money-back guarantee for 30 days!

 Revenue Projection Template Example

Step 1: Purchase and download the template

After purchase, you will download an unlocked Excel file with a ready-to-use financial projection template for your business model. You can also open the file to use in Google Sheets!

Download Now

Step 2: Enter your assumptions on the input tabs

Liquor Store Revenue Projections

  • The revenue forecast portion of the gas station projection template will simply guide you through calculating your monthly revenue production as well as the directly associated cost of goods sold for one or many locations. You'll provide your unique data regarding store locations, average traffic, average transactions per day, as well as your list of product categories and their associated price and costs. This model will also allow you to predict digital traffic if you have an ecommerce site for your liquor store. Your numbers will automatically be calculated and placed on the right spots on your financial statements.

Liquor Store Operating Expenses

  • Planning the monthly overhead and operating expenses for your liquor store is simple with the template. You will list each of your recurring (or one time) expenses and if it's a static monthly (or annual) expense or if it's a percentage of revenue so it will scale like credit card transaction fees for example. The first 6 months are split out so you can account for non recurring or higher expenses related to startup. Your input expenses will automatically be added to the appropriate financial statements to help calculate profitability and cash flows for your liquor store.

Liquor Store General Assumptions

  • The starting assumptions for your liquor store will set the tone for the rest of the financial projections. The liquor store template makes it easy to plug in important details like when the projections will start, any loans or investments you have, fixed assets you have or need to purchase, inventory, and payables. The model will then calculate some tough numbers like amortization, depreciation, and interest expense and place those directly onto your financial statements so you don't have to.

Liquor Store Salaries Planning

  • The salaries planning section will enable you to account for all of your employees, their benefits, as well as their taxes. The template will calculate things like employer taxes, benefits, as well as owner compensation.

Step 3: The model is automatically updated based on your assumptions

Liquor Store Financial At-A-Glance Tab

  • This At-A-Glace tab shows you a financial summary in the form of data visualizations, ratios, and liquor store financial summaries, all ready to be copied into a pitch deck or business plan. 

Liquor Store Financial Pro Formas

  • There are six different liquor store Financial Statement tabs that are automatically generated: the annual formats of the income statement, cash flow statement, and balance sheet, and the month-by-month breakdowns of the same financial statements. Our balance sheets always balance, automatically. And all are in organized, ready to print formats.

Investor & Lender Friendly

  • The liquor store template makes it easy for you, a lender, or an investor to play with any main assumptions of the revenue model of your liquor store projections. All of the financial statements adjust immediately when any assumptions are manipulated. This enables you to see how sensitive your model is to certain variables or scenarios.
 Income Projection Chart Example

Tables, charts, graphs and dashboards include:

Tables, charts, graphs and dashboards include:

  • Profit and loss at a glance table
  • Use of start-up funds graph
  • Key ratios table ​​
  • Cash generated from operating activities graph
  • 5 years of monthly and annual income statement, cash flow and balance sheet reports
  • Profit and loss at a glance table

  • Use of start-up funds graph

  • Key ratios table

  • ​Cash generated from operating activities graph

  • Investor dashboard

  • 5 years of monthly and annual income statement, cash flow and balance sheet reports

Step 4: If you need help, we're here

We can fill out or modify any of the templates we sell, and we’re always happy to answer questions.

When you call us, you can speak directly to the developers of the model, not a call center or customer service representative.

Contact us in the most convenient way for you. We're here to help you

If the model doesn’t work for you, we’re happy to provide a refund.

Questions? Get in touch.
Contact Us

What ProjectionHub Customers Think

The cost of the template is estimated at $ 2000

If you hired a CPA to build this template from scratch it would take at least 20 hours of billable time to build a similar template. At an average hourly rate of $100 per hour it would cost you $2,000.

20 hours X $100 = $2,000 value

But we've already done all the work and you don't need to hire a CPA

Save time & money - get organized with our template!

Get the Liquor Store template now for $99

The template price: $



100% money-back guarantee for 30 days

Back to Top

Our Projection Protection Guarantee

Love it or Swap it
If the template you purchase is not the perfect fit, our team will help recommend the right template and swap your template for no extra charge. You can rest assured we'll make sure you are using the right template.
Expert Review
After you fill out your template, you can upload your projections to our team where we will do a complete review and then send you a custom video recording of us providing feedback so you can feel confident your projections are investor & lender ready.
See How
Help as You Go
Our team will be standing by so you can get help as you fill out your projection template. Through email and custom video recordings, we will make sure you understand how to complete your projections.
See How

You may also like these templates

The ProjectionHub Team

Grace Cisna, CPA

Before joining ProjectionHub, Grace served as an auditor for a public accounting firm in Indianapolis. There, she audited start-up tech companies, major regional hospitals, public manufacturers and everything in between.

As an auditor, she gained insight to the inner workings of all kinds of business models. Grace is a CPA, has a bachelor’s degrees in Accounting and French and a Master’s of Accountancy all from the University of Iowa, where she also taught introductory accounting classes to undergraduates.

Grace loves to use her accounting expertise to serve as an advisor to her clients, helping them understand what it takes to make a business succeed.

Adam Hoeksema — Co-founder ProjectionHub

Adam is the co-founder of ProjectionHub which is a SaaS web application that helps entrepreneurs create financial projections for their business.

Since 2012, over 40,000 entrepreneurs from around the world have used ProjectionHub to help create financial projections.

Adam also serves as the Executive Director of Bankable. Bankable is a Small Business Administration (SBA) lender that makes loans from $500 to $250,000 to Indiana small businesses that are unable to secure financing from a traditional bank.

Adam has managed the loan program since loan #1 in 2010. Since 2010, Bankable has closed over 1,200 loans totaling over $38,000,000. Adam is an entrepreneur at heart and loves working with entrepreneurs to launch and grow their business.

We are available to help you complete your projections


We'll answer your questions about how the template works


We can help you customize your template, add revenue models, expenses or custom charts, tables and graphs -> with our financial modeling services

Frequently Asked Questions

Do liquor store owners make good money?

Liquor store owners can indeed generate substantial income. Average profits can range widely, but it's not uncommon for a well-operated liquor store to generate a net income of $70,000 to $100,000 per year or more.

How much does it cost to invest in a liquor store?

The investment cost for a liquor store can vary depending on its location, size, inventory, and whether it's an existing store or a new business. Costs can range from around $75,000 for a small store with a limited inventory to upwards of $1,000,000 for a larger store in a high-demand area with a vast selection of products.

What are the margins for a liquor store?

For liquor stores, gross profit margins typically fall in the range of 20% to 30%, depending on the type of product. Higher-end and specialty liquors often offer higher margins. Net profit margins, after operating expenses, can generally range from 10% to 15%.

Is investing in a liquor store a good idea?

Investing in a liquor store can be a profitable venture, as alcohol sales tend to remain stable even during economic downturns. However, like any business, it requires a good understanding of the industry, adherence to local and state regulations, effective inventory management, and excellent customer service. Potential investors should consider factors such as competition, location, and demographics before proceeding with their investment.